The New Olympus u-7040 14Mp Digital Camera with 7X wide zoom

The sense of elegance and sophistication that Stylish µ series cameras radiate is best for chic people to seize moments of their glamorous lives.

These fashionable cameras are the ideal companions for digital camera users who want advanced technologies that deliver superior image quality. The powerful high megapixel CCD sensor provides the maximum image quality in a pocket-size camera. Combines with Face Detection and Olympus' innovated TruePic III Image Processor and you have a very powerful point-and-shoot camera.

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Carry, shoot and view anytime! 7X wide zoom!

The µ-7040's impressive zoom capabilities are supported by a 14-megapixel 1/2.33-inch CCD that works together with the high-resolution lens to capture brilliant, high-definition images featuring natural, lifelike colours and impeccable details, accurately reproducing the subject throughout the image area. A built-in "DUAL IS" image stabilization based on high-sensitivity shooting and CCD-shift image stabilization mechanism compensates for image blur due to camera shake by adjusting the direction of the CCD.

HD movie (MPEG-4 AVC / H.264) recording

Extended HDTV (1280 x 720 pixels, 30fps) movie recording is possible thanks to the advanced MPEG-4 AVC / H.264 movie compression format.*1 Compatible with the SD memory card, movie recording can be started and stopped at the touch of a button.

HD movie recording

Photo-surfing

Made possible by the incorporation of a 2 GB memory, photo-surfing allows you to download favourite pictures from your PC back to your camera, search desired pictures according to recording information such as "date", "iAUTO" and "scene mode", and view them on the camera. It's just like the camera version of netsurfing. With the provided [ib] software, users can create image collections based on various criteria such as who is in the picture or where it was shot *2.

Photo-surfing

Image browsing and organization software [ib]

Image browsing and organization software [ib] allows you to organize old pictures, as well as newly recorded pictures. When the camera is connected to a PC for charging the battery, newly recorded pictures are automatically transferred to the PC so you never forget to back up your precious pictures. The software automatically classifies the pictures according to their recording date when uploading to the PC. It is also capable of recognizing the persons shot as subjects and classify the pictures accordingly. In addition, it can assign recording location information for each classified event or each picture. By making classification and organization of multiple pictures simple and easy, [ib] enables you to easily find the pictures you're looking for.

Image browsing and organization software [ib]

* [ib]: The software was named after phrases such as "Image Bridging", "Image Browsing" and "Image Brightening".

Image browsing and organization software [ib]

Box Content

Strap, USB&AUDIO/VIDEO multi-terminal cable, Battery : Li-42B, AC Adapter for Battery Charger : F-2AC, Written guarantee

Optional Accessories

And more

• Shadow Adjustment Technology that detects faces of subjects and optimizes focus and exposure accordingly
• Magic Filter effects for creative imaging and Beauty Mode *3 to touch up human faces for more attractive results.
• Scene Modes for one-touch shooting adjustment in difficult environments as well as in standard conditions
• HDMI output control for operations including picture selection and frame-by-frame advancement using a TV's remote control *4
• Face Detection AF with which the camera detects and focuses on human faces automatically
• iAUTO function that analyzes the current composition and optimizes camera settings automatically
• In-body panorama composition function that lets you shoot a panorama picture by simply panning the camera as guided
• USB battery charging enables the camera battery to be recharged from a PC while automatically storing and organizing recorded data in the PC
• AF Tracking to keep a moving subject in focus by tracking it automatically
• Intuitive menu operation using new user interface and scroll dial
• Compatible media: SD/SDHC memory card